Adventist Health Ministries New Zealand has adopted the brand "Choose Life" because we believe that health is about choices...about choosing life!
The origional idea for the name "Choose Life" came from Duteronomy 30:19
"Today I have given you the choice between life and death, between blessings and curses. Now I call on heaven and earth to witness the choice you make. Oh, that you would Choose Life, so that you and your descendants might live."
The Maori translation is being added to the logo to embrace the bi-culturalism of New Zealand's heritage. Choose Life - Maanakohia te Ora comes directly from the Deuteronomy text.
Here at Adventist Health Ministries New Zealand we believe that health is a choice... a way of life... Our aim is to challenge people throughout New Zealand to "Choose Life"...